About service force academy
born from passion
Service Force Academy was born from a passion to restore dignity, direction, and spiritual purpose to those who serve others — especially in the hospitality industry. We believe service work is sacred, and those who serve others deserve to be seen, encouraged, and invested in. This initiative brings together professionals across hospitality, military, and first response with a shared heart: to build lives of impact, unity, and faith.
Meet our Founders
Scott & Heidi Cunningham
Scott and Heidi Cunningham are the heart behind Service Force Academy, Ark of Israel, and several mission-driven initiatives that exist to honor those who serve—both in our communities and around the world. With a deep love for God, people, and the nation of Israel, their vision is to build bridges between the U.S. and Israel, Christians and Jews, and those who serve behind the scenes and on the front lines.
Whether it’s investing in hospitality workers, encouraging veterans and first responders, or supporting bereaved families through Ark of Israel, Scott and Heidi are passionate about restoring purpose, dignity, and faith in people’s everyday lives. Their work reflects a simple but powerful calling: to serve those who serve others.